Satoru Iwata has died, aged 55.
The Nintendo president died on Saturday, with a bile duct growth confirmed as cause of death.
He had been head of the gaming company since 2002 and was only the fourth president in its history, initially joining them in 2000.
He oversaw the production and introduction of the Wii and DS eras, which brought financial and critical success for Nintendo and he became very popular with fans who appreciated his hands-on approach to running the company.
His public admiration only rose when he announced last year that he was halving his personal salary to aid Nintendo in their financial problems, and his strong move towards mobile gaming – with a deal agreed with DeNA – is seen by many as another move he made to improve their fortunes moving forward.
Iwata’s contribution and dedication to Nintendo and the industry as a whole can be summed up in these words;
“Above all, video games are meant to be just one thing: fun. Fun for everyone.”