Comixology pulls Marvel First promotion


So yesterday we reported that Marvel had unveiled Marvel First, a band new promotion in which you could download any of the 700 first issues absolutely free. We also mentioned that since the promotion had been announced, we couldn’t actually get on the site.

Comixology have (predictably) experienced massive sever traffic, which has caused many customers not being able to take part in this amazing giveaway.

David Steinberger, the CEO and Co-Founder of Comixology has now revealed via the sites blog that the promotion has been pulled until further notice. He is also urging customers to send their details and await notification of when Marvel first will be back up again.


Here’s what Steinberger had to say;

To our customers:

It’s been a whirlwind weekend, and we’re fresh from SXSW where Marvel Comics launched their Marvel #1 promotion featuring over 700 free comics distributed via our platform.

We expected a high degree of excitement for the Marvel initiative – and had believed ourselves prepared – but unfortunately we became overwhelmed by the immense response. We’re still struggling to keep our systems up.

The result is that you aren’t getting your comics when and where you want.

We don’t like letting you down. Our teams are working around the clock to resolve these issues so that you can have the experience you’ve come to expect.

To that end, we’re pausing the Marvel Comics #1 promotion for the time being. For those of you that want to take advantage of the offer – you will get your comics! Until we are able to reinstate this program in our systems, please click here and fill out this simple form, so you can be informed as soon as there is an update.

We’ll be communicating with you as often as we can and deeply appreciate the outpouring of support we’ve seen from our customers while we right the ship.

David Steinberger
CEO and co-founder

Sources: Comixology
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Sometimes writer, wannabe animator and podcast creator that talks far too much. Coleman is a collection of atoms that formed in Gosport and relocated to London.


  1. I subscribed yesterday after reading your report, and well, this was something to be expected I guess