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Micro-transactions are the future (thanks EA)

After the release of Dead Space there was expectedly cheers and jeers towards the third title in the series from both a gamers and critics alike, but perhaps the biggest outcry could be heard was the choice of in game purchases. With the massive level of criticism towards micro-transactions being used heavily in the Space-Horror-Shooter, fans were hoping the the Publisher had gotten the message.

Well it looks as though that’s not going to change as EA’s Financial Officer Blake Jorgensen revealed that all of the gaming giant’s future releases will feature some form of micro-transactions;

 

“We are building into all of our games the ability to pay for things along the way; to get a higher level, and customers are enjoying and embracing that way if business”

 

EA’s Chief Technologiy Officer, Rajat Taneja is overseeing the move. Jorgensen added that Taneja’s team views micro-transactions as a key feature moving forward and they have decided to take payment models in-house instead of outsourcing them as they used to.

 

“If you’re doing microtransactions and you’re processing credit cards for every one of those microtransactions you’ll get eaten alive. And so Rajat’s team has built an amazing backend to manage that and manage that much more profitably. We’ve outsourced a lot of that stuff historically; we’re bringing that all in-house now.”

So the future is looking bleak for the world of AAA titles would did seem, the once fun accomplishment of unlocking a new character/item/level has been replaced by a combination of DLC and in game purchases with an achievement ‘pop’ now in place as your rewards.
Sources: OXM
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Sometimes writer, wannabe animator and podcast creator that talks far too much. Coleman is a collection of atoms that formed in Gosport and relocated to London.

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