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Nintendo Wii U will not get it’s predicted price drop


Nintendo’s presentation Third Quarter Financial Results, has been made public. In the notes, President of Nintendo Satoru Iwata has stated that the Wii U will not receive a price drop in the foreseeable future.

“With Wii U, we have taken a rather resolute stance in pricing it below its manufacturing cost, so we are not planning to perform a markdown. I would like to make this point absolutely clear,”

“We are putting our lessons from Nintendo 3DS to good use, as I have already publicly stated. However, given that it has now become clear that we have not yet fully communicated the value of our product, we will try to do so before the software lineup is enhanced and at the same time work to enrich the software lineup which could make consumers understand the appeal of Wii U.”

“Also, we are receiving many comments and requests from consumers about issues such as the time to start up the system and switch between software, and the duration of the initial system update. I acknowledge that we will need to further increase the appeal of the platform through the system updates we have planned for this spring as well as this summer.”

So now it looks like any Nintendo fans that were waiting on the fence for a price reduction will just have to bite the bullet if they want to play exclusives so bad.



Sources: IGN
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Sometimes writer, wannabe animator and podcast creator that talks far too much. Coleman is a collection of atoms that formed in Gosport and relocated to London.